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"ROBO" can also refer to "research online, buy offline," which is a trend in buying behavior where consumers research products online before purchasing them in a physical store. This trend is also known as "ROPO" (research online, purchase offline) or "online-to-store" (O2S-Factor). The ROBO trend is becoming increasingly popular, with one survey finding that 80% of customers use this method.
The ROBO trend is a response to the growing popularity of e-commerce and online shopping. Consumers can research products online to compare prices, read reviews, and gather information before purchasing in a physical store. This trend allows consumers to take advantage of the convenience of online shopping while still being able to see and touch the product before buying it.
This trend is becoming increasingly popular and is a response to the growing popularity of e-commerce and online shopping.
MMA MENA
Editor
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